One Page Marketing Plan for an Electrician in Columbus
The first move in this plan is to put up one page for panel upgrades in Columbus with your phone at the top. The page below is real output from the builder, made from the sample answers a electrician might give.
One StrategyOne Page Marketing Plan
Electrician in Columbus
The One Thing to Do First
Put Up One Page for Panel Upgrades in Columbus With Your Phone at the Top
Your Google profile is doing its part. The next thing a homeowner does is tap through to check that you are real, and right now there is nothing there to tap.
One clear page beats a ten page site that says a little about everything.
This Week
- Write down the five questions people ask before they book panel upgrades. The answers are your page.
- Take your own photos. Shoot your van, a clean panel you wired and you on the job. Leave stock photos out.
- Put the phone number at the top as a button that dials, with a short form under it.
- Link the page from your Google profile.
The Next 90 Days
- Month 1The page is live, loads fast on a phone and is linked from your profile.
- Month 2Add your reviews word for word, plus a price range or what a first visit costs.
- Month 3Add a second page for your next best job. Same layout, new answers.
Then, in This Order
- Ask every customer for a Google review.
- Build a list of past customers and stay in touch once a month.
Skip for Now
- Paid ads. A click costs the same whether or not your reviews and page are ready, so get those ready first.
- Shared leads from apps. You rent the homeowner and race other electricians on price.
- Posting on social media every day. It feels like marketing and it seldom makes the phone ring for an electrician.
The Number to Watch
Calls and form fills from the page each month.
Your Budget
Put most of your budget into the first move. Hold ad spend until the plan reaches that step.
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